about
Nikolaos Theodoridis has always kept one rule very clear, « whatever you are busy with, do it good with passion and style. » This rule you find it back in his work as jewellery designer: passion, style, quality and originality is his main purpose. His good sense for creating trends, his professionalism, and his business instinct has kept him going for the past 13 years being free-lance independent jewellery designer and Master model maker.
His passion for jewellery has undoubtfully inherited from his grand father, an authority in his profession in Greece, his business capacity from his father that he specialised in production of jewellery. Nikolaou Theodoridou has tied different aspects of the jewellery business. He has run limited productions of original silver jewellery: rings, earrings, and bracelets. The collection « Enjoy your days more … » is one success story, silver combined with acrylic colour. Since then is the concept good in the international markets. Companies in Belgium and abroad develop their own collections but the originality of the designer has never matched.
Nikolaos Theodoridis being though very creative as designer, producing the same pieces was not the challenge ; and together with high competition for cheap silver in the international markets let him to focus in another segment of the market ; creating unique pieces for private customers and companies worldwide.
Hand-made jewellery with a great character and emotion, realised with precious metals, diamonds, pearls and gems was the following step. In order to make his jewellery more perfect has taken courses of diamond and gem setting together with a master setter in the diamond centre of Antwerp. He is also proficient with 3d programs in order to execute his designs accurately to the tenth of the millimetre.
Nikolaos Theodoridis creates his jewellery in new dimensions with traditional techniques. His jewellery are geometric and monumental but full of movement with respect for old knowledge and experience and always thinking the comfort and wear ability of his clients.
Colour is essential in his work from the beginning, and it became his brand. The use of colour gems precious metals, and sometimes unusual material as acrylics, tropical wood, titanium, in combination with the exceptional scintillation of diamonds, results in timeless creations that his customers just love and treasure. The unique feeling of owning a jewel that has only created only for them is something exceptional.
His purpose in his professional jewellery carrier is to become one of the few respected master jewellery designers in the world, and appreciated for his integrity, professionalism and transparency, his valuable expertise, and reasonable prices for his beautiful and timeless jewellery.
